Our goal is to lower the cost and barriers of buying guns and to improve the experience of buying firearms Online. We will do this through innovation, creating services and benefits that are not currently available, making gun ownership more fun and less expensive.

We sell, silencers, accessories and ammo to the public at wholesale prices. Many individuals and small FFLs are our customers. We defined our low cost position in the marketplace by declaring our membership pricing strategy — $10 plus wholesale cost on every firearm and <10% markup on all other products. Our prices change only if our costs change. We never adjust prices relative to demand. Our CASH PRICE is available to all.